The University of Chicago - Booth School of Business
1971 to 1973
Specialities:
economics, statistics
Skills
Market Research • Analytics • Marketing Research • Segmentation • Customer Insight • Quantitative Research • Consumer Behaviour • Marketing Strategy • Advertising Research • Brand Equity • Competitive Analysis • Brand Management • Competitive Intelligence • Market Analysis • Strategy • Leadership • Brand Architecture • Social Media • Integrated Marketing • Statistics • Qualitative Research • Survey Design • Online Research • Product Development • Focus Groups • Business Strategy • Data Analysis • Business Insights • Ethnography • Research • Shopper Marketing • Marketing • Consumer Insight • Global Marketing • Forecasting • Fmcg • Primary Research • Spss • Questionnaire Design • Market Intelligence • Media Research • Consumer Behavior • Retail • General Awesomeness • Copy Testing • Survey Research • Predictive Analytics • Awesomeness • Consumer Insights • Brand Tracking
Languages
French • English
Industries
Market Research
Name / Title
Company / Classification
Phones & Addresses
Joel Rubinson Chief Research Officer
Advertising Research Foundation Marketing and Advertising · Insurance Agent/Broker · Professional Organization Noncommercial Research Organization Periodicals-Publishing/Printing
Rubinson Partners, Inc. since Aug 2010
President
The Advertising Research Foundation Mar 2008 - Aug 2010
Chief Research Officer
Synovate Jan 2006 - Mar 2008
SVP Advanced solutions
Vivaldi Partners 2004 - 2006
Managing Director, advanced Research
The NPD Group, Inc. 1979 - 2004
Chief Research Officer
Education:
The University of Chicago - Booth School of Business 1971 - 1973
MBA, economics, statistics
New York University - Leonard N. Stern School of Business 1967 - 1971
BS, Business economics and statistics
Skills:
Market Research Analytics Marketing Research Segmentation Customer Insight Quantitative Research Consumer Behaviour Marketing Strategy Advertising Research Brand Equity Competitive Analysis Brand Management Competitive Intelligence Market Analysis Strategy Leadership Brand Architecture Social Media Integrated Marketing Statistics Qualitative Research Survey Design Online Research Product Development Focus Groups Business Strategy Data Analysis Business Insights Ethnography Research Shopper Marketing Marketing Consumer Insight Global Marketing Forecasting Fmcg Primary Research Spss Questionnaire Design Market Intelligence Media Research Consumer Behavior Retail General Awesomeness Copy Testing Survey Research Predictive Analytics Awesomeness Consumer Insights Brand Tracking
Languages:
French English
Youtube
Drive Higher Sales with Digital Targeting of ...
Presentation : 00:00 To 22:00' Q&A Discussion : 26:00' In this present...
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1h 15m 26s
The function and effectiveness of multi-touch...
International, multi-touch attribution guru, Joel Rubinson explains wh...
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2m 27s
Episode #33: Joel Rubinson - Research luminar...
You probably know Joel Rubinson as one of the great independent thinke...
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37m 16s
IIeX NA 2015: Quit Marketing Like It's 1990 b...
View presentation deck here: Register for IIeX North...
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10m 56s
Data Salon featuring Joel Rubinson Part 1
Big Data: The Long Strange Trip It's Been For more on Joel Rubinson vi...
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3m 58s
Joel Rubinson gets controversial at ARF Audie...
Joel Rubinson decides to end the ARF Audience Measurement 5 conference...
Duration:
7m 4s
Data Salon featuring Joel Rubinson Part 2
New Evaluation Approaches & Makers of Success For more on Joel Rubinso...
Duration:
6m 58s
Malaysia, Industry Database, Professional Res...
Today: 1) Malaysia's market research society is taking action against ...
Duration:
7m 1s
Googleplus
Joel Rubinson
Lived:
New york Brooklyn Huntington , Long Island Chicago IL Port washington,ny Staten island
Work:
NYU - Professor Rubinson Partners, Inc. - President The ARF - Chief Research Officer (2008-2010)
Education:
University of Chicago - MBA Econ, stats, New York University - Business statistics
About:
President, Rubinson Partners, Inc. Blues harp player and singer by night
Tagline:
Marketing and research consulting for a brave new world
Joel Rubinson
Work:
Rubinson Partners, Inc. - President (2010) The Advertising Research Foundation - Chief Research Officer (2008-2010) Synovate - Head of Analytics (2006-2008) Vivaldi - Managing Director Advanced Analytics (2004-2006) The NPD Group - Chief Research Officer (1979-2004) Unilever - Head of Technical Marketing Research Services (1976-1979)
Education:
University of Chicago - MBA business economics, New York University - Economics, statistics