Gina M Reuscher

Director Corporate Marketing

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Location:

Oshkosh, WI

Industry:

Marketing And Advertising

Work:

Fusionzone Automotive, Inc. Jan 2018 - Jun 2018
Freelance Director of Marketing
Flick Fusion Marketing Feb 2016 - Sep 2016
Freelance Marketing Director
Red Fuse Communications Jul 2015 - Jan 2016
Freelance Account Director
Autoalert Feb 2015 - Jul 2015
Freelance Director of Marketing
Dealerfire Apr 2013 - Feb 2015
Corporate Brand Manager

Education:

Skills:

Email Marketing
Lead Generation
Online Marketing
Marketing
Advertising
Online Advertising
Seo
Marketing Strategy
Social Media Marketing
Digital Marketing
B2B
Sales
Social Media
Marketing Communications
Market Research
Sales Management
Affiliate Marketing
Public Relations
Sem
Web Marketing
Google Adwords
Management
Leadership
Strategy
Brand Awareness
Integrated Marketing
Ppc
Salesforce.com
B2B Marketing
Creative Direction
Online Lead Generation
E Commerce
Brand Management
Product Marketing
Corporate Communications
Corporate Branding
Brand Development
Copywriting
Mobile Marketing
Digital Strategy
Sales Operations
Market Planning
Brand Developement
Writing
Corporate Events
Web Analytics
Direct Marketing
Community Outreach
Volunteer Management
Interactive Marketing

Gina Reuscher

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Location:

Kansas City, Missouri Area

Industry:

Marketing and Advertising

Skills:

Lead Generation
Email Marketing
Brand Developement
Online Advertising
Advertising
Marketing Strategy
Marketing Communications
Product Marketing
Marketing
Digital Marketing
Sales Management
Affiliate Marketing
Market Research
Creative Direction
Writing
Public Relations
Corporate Communications
Corporate Branding
Corporate Events
Community Outreach
Web Marketing
Brand Development
Online Marketing
Web Analytics
Copywriting
Mobile Marketing
Online Lead Generation
PPC
Digital Strategy
SEM
Volunteer Management
SEO
Salesforce.com

Awards:

Business to Business Marketing Campaign of the Year
The Stevie Awards
Finalist in the Business-to-Business Marketing Campaign category of The 2011 American Business Awards for the Be One with VIN: VinSolutions Marketing Blitz. Results of the campaign included social media accomplishments such as Facebook ‘likes’ on www.facebook.com/VinSolutions increasing 828% and Twitter followers to www.twitter.com/VinSolutions increasing to well over 3,200. VinSolutions distributed 10,000 wristbands as part of a contest to kick-off the campaign and received 15,000 new and unique opt-in users, making “Be One with VIN” a household phrase in the automotive industry. “One integration, one collaboration, one solution" was more than just a catchy tagline for the VinSolutions 2011 marketing campaign; the words summarized its all-in-one product development through an innovative company culture driven to make automotive dealers more efficient and profitable. "Be(ing) one with VIN" speaks to the commitment, peace of mind and ripple effect that comes to its customers through its circle of partnerships, certifications and alliances.
Marketing Effectiveness Award
Summit International Awards
Silver winner in the 2012 Summit Marketing Effectiveness Award (MEA) competition in the Business to Business Product category for the VinSolutions' “VinCare Protection Plus” campaign. The objective of the campaign was to reinforce client relationships and build customer loyalty through the VinCare support and service brand. Since VinSolutions’ software, its operating system and proprietary applications are truly integrated, only VinCare gives dealers one-stop service and technical support from dedicated professionals who are not only experts in their product specialty, but are considered experts throughout the automotive industry. The VinCare and supporting teams work in the heart of the company’s home office providing assistance through online and offline training, customer service and community collaboration. The Summit MEA is unique because it reinforces that the goal of marketing communications is to change, influence or reinforce a target audience's knowledge, attitudes, or beliefs. Using this premise as a basis for judging, the competition is becoming a true arbiter of marketing communication effectiveness. Only 8% of the submissions received in the 2012 competition were recognized with a silver, platinum or best of category award.
Business to Business Creative Award
Summit International Awards
Bronze winner in the 2012 Summit Creative Award competition in the Business to Business Trade Publication category for the VinSolutions' “Be One with Your Customers” advertisement. ‘Be One’ became more than just a tagline to describe the VinSolutions product, philosophy and internal culture; it extended to the way its automotive dealer customers are able to do business through its fully-integrated platform to truly use their own data to gain insights into and engage with their own customers through a partnership approach. VinSolutions replaces multiple automotive vendors with one system; and so they become one with VIN through its technology and singular commitment to make sure they are, in turn, one with their customers. Entries in twenty-three major categories and across twenty-two countries are judged against a stringent set of standards. During the blind judging events, Judges search for innovative and creative concepts, strong executions and the ability to communicate and persuade.